serbestis / Rate calculator / Digital marketing and SEO

How much does Digital marketing and SEO cost? (per person-day)

A mid-level Digital marketing and SEO specialist in Turkey costs roughly 6.400 - 9.600 TRY per person-day; the estimate varies with seniority, scope and region.

A digital marketing and SEO specialist manages a site’s search visibility and advertising channels; typical deliverables are a site audit, a keyword plan and monthly performance reports.

Per person-day rate by level

LevelTurkey per person-day (hour)Global per person-day (hour)
Junior 4.800 TL ($96)
601 TL ($12) / hour
9.600 TL ($192)
1.201 TL ($24) / hour
Mid 8.000 TL ($160)
1.001 TL ($20) / hour
16.000 TL ($320)
2.002 TL ($40) / hour
Senior 12.000 TL ($240)
1.501 TL ($30) / hour
24.000 TL ($480)
3.003 TL ($60) / hour

Global mid-level hourly reference: US 40-90 USD/hour

Derived from: Upwork, Arc.dev, eleman.net (US 40-90 USD/hour)

These figures are estimates and vary with the market and skill. The exact price comes from experts' proposals.

Sources

Hourly rate ranges were compiled from published data at: Arc.dev, SecondTalent, A.Team, Upwork, eleman.net . Turkey rates are assumed to be 50% of the global rate. Exchange rate: CBRT USD selling, 1 USD = 50,05 TRY.

Last updated: 30.10.2026

How much does Digital marketing and SEO cost? (per person-day)

A mid-level Digital marketing and SEO specialist in Turkey costs roughly 6.400 - 9.600 TRY per person-day; the estimate varies with seniority, scope and region.

What is a person-day?

The fee for one person's work in one working day (here 8 hours). Total = rate per person-day × number of days.

Are these figures exact?

No, they are estimates. The exact price comes from experts' proposals and varies with the market and skill.

How long until SEO results show?

The effect in search engines usually appears over weeks or months, which is why SEO is often offered as an ongoing engagement rather than a one-off job.

Is the ad budget included in the specialist’s fee?

No. Ad spend is paid to the ad platform; the specialist’s fee covers setup, monitoring and optimisation work.

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